Was It a Google Update or Your Site? How to Tell the Difference

Was It a Google Update or Your Site? How to Tell the Difference

When traffic drops, a lot of site owners instantly blame Google. That reaction is understandable, but it is also lazy. Google’s own documentation says a drop in Search traffic can happen for many reasons, including technical changes, manual actions, shifting demand, site changes, and ranking updates. In other words, not every decline means you were … Read more