Alcohol Tariff Cuts in India-US Deal: Will Whisky Get Cheaper or Will Brands Pocket the Margin?

Alcohol Tariff Cuts in India-US Deal: Will Whisky Get Cheaper or Will Brands Pocket the Margin?

Imported alcohol pricing has always been a sensitive topic in India, and the India US trade deal alcohol tariff reduction meaning is being widely misunderstood in 2026. Headlines often suggest that tariff cuts will instantly make foreign whisky and spirits cheaper on store shelves, but the reality is far more layered. Alcohol pricing in India … Read more